Foursquare Business Models
“Add the purchase ability from Mobio to Foursquare, you have a loyalty card ... The important idea here is that technology like Mobio also enables dynamic pricing (based on loyalty)...”
“Add the purchase ability from Mobio to Foursquare, you have a loyalty card ... The important idea here is that technology like Mobio also enables dynamic pricing (based on loyalty)...”
“Way back in 2002, I wrote a column discussing the movie "Minority Report" and how it inappropriately mixed personalized marketing with mass marketing. In it, I speculated about the use of handheld devices to make this interaction more natural and personal....”
“If you've been watching Joannie Rochette's iheartmom video on YouTube, or if you visited iheartmom.ca, you probably noticed a funny little piece of abstract art with a "Mobio" logo on it. You may also be wondering, what IS this thing ....”
“The annual University of Ottawa Heart Institute Telethon offers a new approach to fundraising by partnering with Mobio. The telethon will tap into the mobile commerce market, allowing those with smart phones to scan a Mobio 2D barcode directly from the TV screen to make a donation....”
“Mobio has developed a mobile commerce and identity platform that allows merchants to sell products and services to customers through their smart phones...”
“Charities are exploiting mobile marketing in order to boost donations and also reach different demographics, especially younger audiences. In particular, Mobio offers a mobile barcode payment system being used (via an iPhone app) to allow people to donate directly to their selected charity....”
“I've always had a special interest in using web technologies to raise awareness (and funds) for non-profits. It might be geeky, I know, but the idea of reaching out to potential donors and spreading the word in this way...”
“Known for its great restaurants and fashion forward boutiques, Gastown is also known as the hub for tech and creative media agencies. In this week’s addition, the Gastown Blog met with Mark Binns from Mobio to talk about their latest iPhone application...”
“I've never seen customers so excited to pay their bills... And when your customers are excited to pay a food bill, your business is in a very good place.”
“Ready to Rocket is a business recognition program for British Columbia's tech sector that showcases the Revenue Growth Leaders of Tomorrow....”
“The advantage to a system like this is primarily increased consumer security. The merchant never handles your credit card, your personal information remains safe and secure, and you retain your peace of mind amidst daily reports of widespread credit card and debit fraud....”
“Live on Global TV's Tech Talk, a Mobio barcode displayed on TV that allowed people to donate money to support Haiti fund. A first for TV donations...”